All I have to show from my college days is a questionably long Facebook album titled “For the Nights I’ll Never Remember, and the People I’ll Never Forget.” Meanwhile, when Alex Lieberman was in college, he launched a newsletter now valued at $75M. It’s okay… We all have our strengths. Meet the Master Alex Lieberman…
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Sales planning is a fundamental component of sound selling. After all, you can’t structure an effective sales effort if you don’t have, well, structure . In my experience, everyone — from the top to the bottom of a sales org — benefits from having solid, actionable, thoughtfully-organized sales plans. But putting together a sales plan…
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For businesses, AI agents can sound like a dream come true: increased productivity, reduced administration on internal teams, and humans outsourcing repetitive tasks in favor of the ones they love. As a consumer, I personally love it when I can self-serve efficiently through an AI agent. It saves time, bypasses the need to listen to…
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Outside of marketing, I’ve worked as a trainer and business owner. While I love the work I do, it’s just as important that I get paid for my efforts, so purchase orders (POs) are a big part of my day-to-day. A purchase order is a document that buyers send to suppliers to confirm their intention…
Read more For businesses, AI agents can sound like a dream come true: increased productivity, reduced administration on internal teams, and humans outsourcing repetitive tasks in favor of the ones they love. As a consumer, I personally love it when I can self-serve efficiently through an AI agent. It saves time, bypasses the need to listen to…
Read more Outside of marketing, I’ve worked as a trainer and business owner. While I love the work I do, it’s just as important that I get paid for my efforts, so purchase orders (POs) are a big part of my day-to-day. A purchase order is a document that buyers send to suppliers to confirm their intention…
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As a content marketer and general marketing enthusiast, I’ve read countless physical books on digital marketing. Unfortunately, physically printed digital marketing books can quickly become obsolete, which is why I’ve turned to digital marketing ebooks. Don’t get me wrong, I will always read physical books when it comes to evergreen marketing topics. However, when it…
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I often find raw data overwhelming — endless rows of numbers can be hard to decipher. That’s why I love data visualization; it transforms complex figures into clear, intuitive charts that help me quickly spot trends and understand the story behind the numbers. Visual charts and graphs not only save me precious time but also…
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In the 2025 HubSpot State of Marketing Report, we found that short-form video remains king. It‘s the top-performing content marketers are using, and it’s set to grow in 2025. No surprise there — short-form videos are everywhere. Even Google is testing a short-form video tab to boost its short-form content. So, how can you tap…
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Getting ghosted in any facet of life is pretty brutal, and sales is no exception. Nobody likes thoughtfully prospecting, conducting thorough discovery, and maintaining what feels like a productive conversation only to hear radio silence. But that’s often how it goes. Nobody bats 1.000. A 100% close rate doesn‘t exist, but having a deal cut…
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